A simple guide to maximizing the success and impact of your PR. It’s well-known that a PR campaign can have long-lasting impact on your brand’s public image and reputation—but what makes a PR campaign an effective one? How can you stand out and ensure maximum impact? Here, we break it down for you: the four key points to consider when coming up with your next campaign.

How big of a problem is obesity for Americans today? It has been suggested to be the second cause of premature death and is one of the major contributors of preventable chronic diseases, and healthcare costs in the USA. Yet, a 5% weight loss is enough to start seeing improvements in overall health.

As the majority of one’s adult life is spent in the workplace, a unique opportunity exists for employers to implement employee well-being programs that appeal to millennials’ health-mindedness and propensity for action, and in doing so create a culture of health, achieve meaningful health outcomes, and lower healthcare costs.

The population of older Americans is growing, and they are living longer than ever before. This combined with a high prevalence of chronic disease and swiftly soaring medical costs will have a significant impact on the Medicare program. Now more than ever, policymakers must consider these risks and the need to develop innovative solutions to supplement traditional healthcare, including investments in health promotion and disease prevention schemes.

The number of people living with diabetes doubled throughout the 1990s and 2000s, growing into a significant public health threat. While numerous advances in diabetes therapies have emerged over the years, diabetes was still the 7th leading cause of death in the US.

Ignoring symptoms of diabetes or pre-diabetes is easy to do. And if you’ve been diagnosed, it can feel inconvenient to follow treatment recommendations from your doctor. But your heart needs you to do your best to keep your numbers under control.

It’s never too late to start exercising, so let’s get moving! Results of a new study on the benefits of physical activity in American adults and a summary of the current exercise guidelines.

What sets us apart? We are a personalized habit change platform for disease prevention targeted towards at-risk individuals.

Whitepaper discussing: 1. An update on the state of chronic cardiometabolic disease in the US, and their associated healthcare and societal costs 2. The clinical and medical cost findings of the Randomized Control Trial published in the peer-reviewed Journal of Occupational and Environmental Medicine 3. Current 12-month results from clients that have undergone the Newtopia habit change program compared with our 12-month randomized control trial outcomes.

Whitepaper discussing 1. Changing demographics in the USA and its implications on population health and Medicare spending 2. The clinical and healthcare cost findings of the Randomized Control Trial published in the peer-reviewed Journal of Occupational and Environmental Medicine 3. 12-month program weight outcome amongst the Book of Business 65+ population in Newtopia